Latest projects: Kitsch, Noir, Color, The 67th Cannes Film Festival, Qeshm, and Born in Tehran Grown in Italy

My work is a call to those who missed the call.

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Autumn 2015 - 2017

KITSCH

For me, this collection, Kitsch brings together pieces that may have nothing to do with each other, but there is a special energy between them. A type of energy that reminds me of people who are not necessarily related, but who enjoy spending time together.

Autumn 2014

COLOR

Color in my life is the dialogue of that specific moment. By noticing the color of anything, it is as if the world and the connection that it wants me to establish through its color is established.

Winter 2013

NOIR

To express a sad period in my life, the only color that calmed me down was black. So there was no other way but to create by forming a combination of different blacks.

Summer 2020

QESHM -
HAFTRANGOO
HERITAGE

The Persian Gulf and the women of that region. Experiencing the feelings and the personality of the local women from the South of Iran in the form of art that they embroider. Reflecting their art as they work with an urban woman(me), the result is the Qeshm collection.

2007 - Present

THE SHOULDER
NECKLACE OF PERSE

‘‘After Kermanshah’s recent earth quick in 2017, Mehrnoosh decided to commission the local female artisans with the aim of hope and support. After months of sketching and researching, she came up with the idea of these shoulder necklaces, which history originally goes back to the ancient Egyptians, followed by a wave of trend in the 1920s.
Each piece is one of a kind.’’
- House of Touran

1992 - 2022

BORN IN
IRAN GROWN
IN ITALY

A collection of shoes whose idea was born in Tehran and made in Italy. Based on the model of shoes that I noticed when I was young when I wore them for the first time. I realized the impact of the shoe in the world of clothing. This collection and its making in Italy is like a tribute to the impact of that shoe on my life.

Since 1998

GOLESTAN
JAÃN
JACKET

Since 1998, special attention has been paid to the nomadic fabrics and style of Iranian indigenous women in her works.
She was curious to build a piece for today’s lifestyle inspired the mood that nomadic Iranian women clothing had.During Corona, staying at home and watching a movie about the life of “Elton John” at night, she noticed the style of his clothing, and the combination of these etudes and aassttiinn’s invitation to the Golestan project resulted in these ideas to be introduced in the form of Golestan Jaãn Jackets.

2007 - Present

COSTUME DESIGN IN FILM AND THEATER

The world of theater and understanding the characters of the film and what the actors have to wear in order to feel their role is always interesting and exciting for me. After year 2007 she accepted different offers in this field to experience this excitement.

Present

SHãH COLLECTION (CASUAL CHIC)

A collection of shoes whose idea was born in Tehran and made in Italy. Based on the model of shoes that I noticed when I was young when I wore them for the first time. I realized the impact of the shoe in the world of clothing. This collection and its making in Italy is like a tribute to the impact of that shoe on my life.